It was roughly ten years ago now, that Nick Griffin, chief investment officer at Munro Partners, marched into the Melbourne office of Sornem Private Wealth and gave a presentation on how a bookstore would one day turn into a superstore.
We thought he was crazy.
Remember when Amazon sold only books? It’s hard to imagine that it was that same company that exists today. All before Jeff Bezos hatched up a plan for Amazon to become more than just a bookstore and more than just an e-commerce store. Amazon went on to become the biggest internet-based e-commerce company in the world, selling everything via its one-stop shop.
Griffin would say, “This is the S-Curve moment.”
A growth-investing phenomenon in which disruption and dislocation help boost a company’s earnings and share price has driven results for growth managers like Munro in recent years. Linear profit growth assumptions almost never work with a growth company. When a growth company “beats” broker forecasts, it does so in spectacular fashion. Once the herd catches onto it, it’s off to the moon. Earnings accelerate, and the share price skyrockets. The key to this is finding those companies about to experience the belly of the ‘S curve’:
“The S-curve beats the ‘macro’ every time,” Griffin says.
And he’s right. Instead of worrying about inflation, interest rates, or any other macro-economic driver, it is the ability to see structural change occurring and pick out a winner that stands to benefit most from this disruption. “It is these companies that will deliver the strongest returns over the long term, regardless of the economic backdrop or point in the cycle.”
Investing ahead of the curve is where the money is at. But how does one invest ahead of the curve?
Munro’s investment philosophy has three key factors that have proven important in generating strong long-term returns:
Griffin says that people are more aware of this structural shift, but the market is incapable of pricing it in because it is accelerating. “The market always misprices growth and its sustainability” and the reason that happens is because most of the market believes in mean reversion. The key is to find a situation where mean reversion doesn’t exist.
Griffin says, “In every game there are few winners, and a lot of losers.”
The big disruptive S-curves of our lifetime have been disruption and e-commerce, which is growing at 13% per year. The winner from that shift was Amazon. In internet disruption it was Google. Griffin believes decarbonisation, cloud computing, digital payments and semiconductors are just a few areas that are in the early phases of structural shift.
“Our job is to find the structural change and pick the winner,” he says.